Graphic design and printing are essential elements of a successful marketing campaign. They are the face of a brand, and each one should complement the other. Great design will attract your target audience and boost your business. The impact of a well-designed marketing material is often the best gauge of a successful marketing campaign. The work of a professional graphic […]
The basic method of screen printing involves pouring emulsion on a mesh screen. The emulsion hardens under a bright light. To print, the acetate sheet covered with a design is placed over the emulsion-coated mesh. Then, a printer uses a roller or squeegee to force the emulsion through the holes in the mesh. The ink will transfer to the surface […]
One of the best ways to drive sales is through direct mail. In fact, a recent study by the U.S. Postal Service showed that 53% of Americans read their mail. Another 21% scan through it. Clearly, mail is the most effective way to reach your audience. To get the most out of direct mailings, there are some simple tips to […]
Embroidered apparel is an excellent medium for branding your organization. This type of branded product has many benefits. It’s a great option for organizations that want to promote their brand through a more permanent method. Unlike digital printing, embroidered logos will never wash off. Moreover, embroidered garments are more appropriate for a business-casual look. For this reason, many organizations choose […]